Welcome to our PrestaShop Resource Guide. Here you’ll find all kinds of useful resources and products for your PrestaShop store.
Below you’ll find resources to help you get started with your PrestaShop store and then take it to the next level. Some of the resources include suggestions for where to register domain names, who to set up shared hosting accounts with, and great places to find themes.
You’ll also find recommendations for module developers, PrestaShop store management tools, keyword research and SEO tools, and blogging tools.
Lastly, you’ll learn about tools to improve your e-mail marketing efforts, discover valuable training websites and see the courses that I’ve taken. There are recommendations for great websites to help you with your outsourcing needs and a recommended reading list.
Disclosure: Please note that some of the links below are affiliate links and I earn a commission if you purchase through those links, at no extra cost to you. These products are all things that I use in my business and would recommend whether I received a commission or not because they work for me. Don’t purchase them just because I own them. Check them out and make your own decision based on whether they are the right choice for you.
Below are three great domain registrars with my favorite being Namecheap.com. I like their interface, their prices are competitive, and you can contact them via live chat or support tickets if you need to. Domain.com and Dotster.com even have 1-800 numbers you can call if you need support.
Check out the Domain Registration Resource Page for additional information
Web Hosting (Shared)
- Bluehost – Bluehost is awesome and their support is some of the best. You can reach real people 24-hours a day 7-days a week via their 1-800 number. That’s nice when you have an issue.
- Hostgator – Hostgator also has great support and a few more options than Bluehost including monthly billing, virtual private servers, and dedicated servers.
Check out the Web Hosting Resource Page for additional information about Bluehost and Hostgator.
- PrestaDesigner.com – PrestaDesigner offers themes for sale individually or through their Themes Club. I think they are wonderfully designed themes and some of them even come with an integrated WordPress blog. What I mean by that is that PrestaDesigner has designed the WordPress theme to look just like that theme’s store. It’s a seamless transition between the store and the blog providing a professional look and feel for your customer. Click here to check out the PrestaDesigner Themes.
- Dapurpixel.com – Dapurpixel creates great looking themes and can also create custom themes for you. They have a great looking free theme called Velvet Sky as well as a few really well designed premium themes. Click here to visit Dapurpixel.com.
- Themeforest.net– While Themeforest doesn’t have a large selection of PrestaShop themes at the moment, its real value is being a subsidiary of Envato. If you don’t know who Envato is, you need to. Envato has many subsidiaries that may be of use to you for things like the following:
- PrestaShop Addons Store – This is the PrestaShop theme superstore. You’ll find a large variety of themes and many ways to sort for the theme you’re looking for.
PrestaShop is a great piece of open source software that comes with reasonable functionality considering you can download and use the software for free. It, however, lacks features that many stores want and need such as robust payment gateways, shipping modules, and decent control over product attributes.
This need has created a community of developers that provide and support some really excellent modules to give you more features and control over your PrestaShop store.
The list below includes module developers who I’ve gotten to know a bit through purchasing their modules. I’ve also interviewed several of them through my Vendor Spotlight series of interviews.
- Presto-Changeo.com – Based out of New York City, Presto-ChangeO has developed and excellent reputation for delivering solid modules and providing top notch support. Check them out in this article – Vendor Spotlight – Presto-Changeo.com
- NethercottConstructions.com – NethercottConstructions.com develops modules and provides custom website design. They also offer tons of great free resources at NethercottConstructions.com. You can learn more about them in this article – Vendor Spotlight – Nethercott Constructions.
- Presta-Module.com – Presta-Module.com is the creator of Advanced Top Menu, which has been one of the most popular PrestaShop modules since it was added to the Addons Store. They also have a number of other awesome modules worth checking out. You can learn more about Presta-Module in this article – Vendor Spotlight – Presta-Module.
- Addons-Modules.com – Addons-modules.com specializes in providing solutions to help you set up your own PrestaShop based “Ebay-like” or “Amazon-like” store. I’ve worked extensively with Addons-Modules.com to create a video tutorial for one of their modules and that process really demonstrated to me their commitment to providing great solutions and excellent customer support. You can learn more about Addons-Modules.com in this article – Addons-Modules.com – Vendor Spotlight Interview.
- CarolinaCustomDesigns.com – I was introduced to CarolinaCustomDesigns through their Multi Block Arbitrary Text Or HTML module that I’m using in my upcoming Theming Tutorials. It’s an exceptionally flexible module that will allow you to add plain text or HTML in pretty much any hook in your store. Very useful!
- PrestaShop Addons Store – This the official PrestaShop store for modules and themes.
Store Management Tools
Managing a small PrestaShop store with just a few items isn’t really that tough. If you have a store with hundreds or thousands of items, now that’s a different matter.
What do you do if you want to update multiple items in a standard Prestashop store? It you are not tech savvy, you’d have to go to each item and change its settings. If you are tech savvy, you could perform mass updates by manipulating your store’s MySQL database. That requires very special knowledge and experience. That is not something most Prestashop users can do.
There is another option though – Store Commander is an incredibly robust PrestaShop store management software capable of amazing things as it integrates dozens and dozens of Prestashop modules under a single powerful application.
Mass-updates of your catalog
- Mass-updating suppliers’ information using CSV import feature
- Mass-updating product fields: price, VAT, short and long descriptions, delivery dates, wholesale price, quantities, reduction %, reduction date from and to, quantity discounts, etc.
- Mass-updating attributes and characteristics: weight, color, material, height, etc.
- Organizing a promotional campaign in seconds using the mass product manager
- Adding products to categories in bulk
- Creating accessories, attachments and tags in bulk
- Deleting products, features, attributes, tags, accessories and much more in bulk
- Mass-uploading images from a PC, MAC or external source without duplicates
- Mass-uploading and simultaneous association of attachments to products in one click
- Mass-associations of categories, images, combinations, accessories, attachments and tags to products in one click
Fast CSV Import features
Store Commander also offers a much simpler and time-saving alternative to importing CSV files. You no longer need to use PrestaShop products digital ID numbers in the database. You can also to perform import tasks automatically such as:
- Creating and editing products and their combinations
- Updating prices or stocks from suppliers automatically when using “drop-shipping” or updates from your ERP
- By-passing the server’s timeout limitation for large imports
- Associating products to several categories in one click
Universal CSV Export feature
Last but not the least of Store Commander’s features is the exclusive Universal CSV Export. Why universal?
Besides being able to export products from PrestaShop with over 50 data fields available, editing them in a spreadsheet and re-importing them with Store Commander’s import tool, you can also export products quickly on the Internet and make your products available for consumers to purchase fast. For instance, you can:
- Publish products on market places such as Amazon, Ebay, Google Merchants, etc.
- Publish products on price comparators such as Shopping.com, Shopzilla, Nextag, etc.
- Publish a list of products for your distributors if you are a wholesaler
- Copy products from PrestaShop store A to PrestaShop store B, C, D…
If you’re not doing keyword research, you’re missing the boat and probably lots of sales. Your PrestaShop store provides many opportunities to add descriptive text, which will help customers find you.
For instance, there is the product description, category and sub-category description, information pages, etc. Each of these provides an opportunity to insert keyword optimized text to set your website above others.
There are loads of keyword tools and some are really good. Here are my favorites:
- Market Samurai – This is probably one of the best keyword tools on the market for the money and is my favorite by far. If you are trying to figure out what products to sell, Market Samurai will show you how much competition you have for those product keywords and how strong your competitors are. If you already have your products, Market Samurai can help you determine the best keywords to include in your product descriptions and blog content. Click here to check out a free trial of Market Samurai.
- WordTracker – Wordtracker created a suite of tools that includes an industry leading keyword research tool. You should also check out their link building and Strategizer tool. Along with their tools, WordTracker offers a number of excellent SEO-related books. One that may appeal to you as an e-commerce store owner is Ecommerce Copywriting by Karon Thackston, which is something every store owner should know how to do.
- Google Adwords Tool – This is a great place to get started if you’re not ready to pay for premium tools yet. However, you get what you pay for and this tool generally won’t give you the same type of information that the other premium tools will.
- Scribe – If you are using a WordPress blog and wondering if you are writing an SEO optimized article, then Scribe is for you. I’ve used this tool for a couple of years now and LOVE IT. In fact, I won’t write a blog post without it. Click here to check out Scribe.
While there are many opportunities to get great content on your PrestaShop store, there is nothing more powerful than integrating your store with a blog. There’s one standout choice for blogging software and that’s WordPress. In my opinion, there is nothing better, bar none.
Below are several resources I use for my blogging activities:
- WordPress – I believe that WordPress is the greatest blog publishing platform on the planet. There are others and you might want to check them out, but don’t waste too much time. It’s hard to go wrong with WordPress.
- WooThemes – Some of the highest quality and coolest premium themes available. Tons of choices so you should be able to find something that works for you.
- StudioPress – Exceptionally professional designs built on a solid framework (Genesis Framework).
- Thesis – This is the theme that PrestaTraining.com uses. However, any of the above themes are an equally good choice if their design and features suit you. Thesis has one of the strongest and most developed support communities out there.
- Scribe – You’ll find this tool also listed in the Keyword Research section above. Scribe is an awesome tool for making sure that you are laser focused on writing keyword optimized content. I won’t write a blog post or page content without it. Click here to check out Scribe.
E-mail Subscriptions & Marketing (Autoresponders)
I don’t believe I can stress enough how important it is to build and market to your e-mail list.
A quality list of prospects that you can e-mail on a regular basis with incredible deals, holiday specials, or anything else that may create profit for you store is one of the best assets you can have.
The best way to build this e-mail list is by using a quality e-mail program, otherwise known as an autoresponder. There are many great autoresponders but my favorite, and the one I use, is Aweber.
Aweber’s ability to get e-mail into your customer’s inbox versus their spam folders is top notch. If you run into trouble or can’t figure something out, their customer support is outstanding. I’ve had to call them on many occasions and have always been pleased with the results.
I’ve also created a video that will show you how to integrate an autoresponder, specifically Aweber, into a blank module and place that module in your right or left column.
It’s not enough to just have an autoresponder. If you don’t know how to market to your clients using e-mail, then you’re missing the boat. One of the best training courses I’ve taken so far on e-mail marketing is Autoresponder Madness 2.0.
It’s an extensive e-mail based course where you’ll learn the basic and advanced techniques for putting together e-mails and e-mail campaigns.
Valuable Training Courses and Websites
One thing I’ve found is that having a PrestaShop store is just the beginning of your learning process. To get more out of my store, I’ve had to learn how to manipulate and create graphics, customize code (i.e. PHP, HTML, CSS, etc.), and learn how to create videos, just to name a few things.
People don’t just know this stuff, they have to learn it and I spend a lot of time and money learning things on a regular basis.
Here are some great websites with tons of useful video-based training programs and tutorials.
- PrestaShop 1.4 Tutorials – This is our flagship PrestaShop training product. It’s designed to teach you how to quickly, and thoroughly, set up and configure PrestaShop. It was created using various versions of PrestaShop 1.4, but should provide excellent tutorials for almost any version of PrestaShop. Click here to find out more about PrestaShop 1.4 Tutorials.
- Create a Profitable Online Store – I wish I would have created this course myself. It’s just simply awesome. If you are looking for some of the best information available on how to be a successful e-commerce store owner, this is the place to be.
- Udemy.com – I love this website. I own a number of classes that have helped me with basic skills and improved my ability to work with PrestaShop. Here are some video tutorial courses I’ve taken from Udemy.com:
- Learnable.com– Learnable.com is another great video training website. Here are some of the classes I’ve taken:
- AppSumo.com– AppSumo is a little different than Udemy and Learnable. It seems to have more classes focused on internet marketing, which provides great learning opportunities on how to better market your business. Here are some of the courses I purchased from AppSumo.com:
- Piktochart – Have you ever heard of “infographics?” It’s a combination of two words, “information” and “graphics” and is a form of communication that uses various kinds of graphics to communicate all kinds of information. We are surrounded by infographics in our daily lives and they can convey powerful messages. Piktochart is an incredibly powerful program with tons of great templates that are highly customizable.
- Behind the Scenes of a “Muse” – If you are just getting started in e-commerce, this is an incredibly inspiring course. It will show you, behind the scenes, how one person created a lucrative drop shipping business. You’ll see how he came up with his niches and even the smallest details such as how he processes orders. I really enjoyed this and would highly recommend it.
- Inbox Dojo: 12 Months of Email Blueprints to Fuel Your Sales
- 30 Inbox Dojo HTML Email Templates
- Derek Sivers Action Class
- TotalTraining.com – TotalTraining.com is a bedrock training website with tons of great tutorials and an exceptionally advanced interface. If you’re looking for Adobe tutorials, this is a great place to check out.
Outsourcing – Graphic Design, Theming, and Coding
Do you need some custom coding, custom theme design, or new graphics to jazz up your store? I know I’m certainly not a professional at all the things it takes to develop a professional looking store. So, when I need something that requires technical expertise a good place to start is the outsourcing websites below.
Using these resources does take practice, however. The best way to get good work from contractors is to be sure you know what you want, and that’s not as easy as it sounds. Start with small projects first and work your way up to larger projects. That way you can learn the ropes and not drive your contractors crazy.
- Elance.com – Great for finding coders and theme developers
- ODesk.com – Great for finding coders and theme developers
- 99Designs.com – 99Designs is very unique. You set up a contest by defining the project requirements and the amount of money you want to pay. There are average amounts each project type will cost you. Paying more or less than the average usually affects the amount of designers that will submit designs for your review. If you’re not satisfied with the designs, you don’t have to pay.
While I find video-based training programs my favorite way to learn, I still love great books. Below is a list of books that I’ve found very helpful in learning how to work with Prestashop.
- PrestaShop 1.3 Beginners Guide – This was the very first book I bought after I installed Prestashop. It was one of the few resources available at the time and it inspired me to start PrestaTraining.com. While this material is now quite dated, it’s still nice resource and worth checking out.
- PrestaShop 1.3 Theming Guide – This is another oldie but goodie. This book is also dated but it will give you some basic knowledge that you should be able to adapt to the newer versions of PrestaShop.
- Smarty – Other than the Official Smarty Website, this is about the only other Smarty resource I could find, at least in a book format.
- CSS: The Missing Manual – I LOVE THIS BOOK. There are lots of other CSS resources available, but this is my favorite by far.
- Head First PHP & MySQL – If you’re an absolute beginner looking for a good PHP & MySQL book, this might be the book for you. I’ve really enjoyed working through it. Some people complain that the book is a bit “cartoonish” but I’ve found it fun and easy to work with. If you have well developed PHP & MySQL skills, this probably isn’t the best book for you.
- Databases Demystified – If you’re interested in the inner workings of databases but don’t have a PhD in Computer Science, you should check this book out. It provides plain English explanations of difficult concepts. I wish we had used this book in my college database class.
Other PrestaShop Related Websites and Resources
Some of the information on the websites that follow is a bit dated. However, there’s usually a gem or two to be found if you’re really interested in learning as much as you can about PrestaShop.